An operator who learned search from the inside.

AI SEO for Business is the AI search visibility practice of AvirtualB, founded by Disa McAlister and based in the Phoenix area.

Disa spent more than 20 years running operations: eight years as COO of a B2B project management and operations company serving clients like Armis and the Identity Defined Security Alliance, two years as a fractional COO, and twelve years as executive director of a STEM education nonprofit. Two of the companies she supported grew into billion-dollar businesses while she worked with them.

She then worked as a senior account manager and ad department supervisor at an SEO-first agency focused on AI search, running enterprise client programs from strategy through long-term growth tracking while the search landscape shifted under everyone's feet.

That mix shapes how the work runs here. Every recommendation is tied to a real buyer question and a measurable answer, documented so your team understands it, and prioritized by what will actually move the needle for the business.

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• Operations leadershipCOO, fractional COO, and nonprofit executive director across 20+ years
• SEO and AI search agency experienceSenior account manager and ad department supervisor
• Past work includesArmis, Cochran Law Firm, IDSA, Challenger Space Center
• EducationMaster of Nonprofit Leadership and Management, Arizona State University
• CommunityTEDxMesa license holder and head curator, Women in Tech USA board member
• Based inThe Phoenix area, working remotely across the United States